Data collection methods
Analysis carried out from relevant information
In the face of the multiple challenges that the aftermarket presents, GiPA has developed a proven expertise in its capability and its reactivity to offer the most appropriate and operational answer to rapidly answer your questions and objectives.
1. selection of a methodology adapted to each case
2. perfect understanding of the different techniques of data collection (face to face, PAPI / CATI / CAWI, mystery shopping, price collection...)
3. analysis and commentary from experts of the products and services investigated
Depending on the issue or question presented, the GiPA experts will recommend the most suitable methodology and solution for data collection together with the most relevant methods of analysis.
Quantitative studies or qualitative studies, GiPA knows how to meet your expectations...