Você precisa acompanhar a evolução do seu mercado ?
Suas necessidades
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Comprender seu mercado e seu ambiente competitivo
Desde 1986, a GiPA realiza anualmente observatórios sobre o parque automóvel e os comportamentos pós-venda.
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Desenvolver seus produtos e serviços
Nós o ajudamos a selecionar as ofertas mais promissoras para seu negócio, determinando o mix de produtos e avaliando seu potencial.
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Fazer da experiência do cliente uma alavanca da fidelidade e da conquista
Nós o auxiliamos na medição e no monitoramento da experiência do cliente.
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Gerir a sua marca e sua comunicação
O desempenho do seu negócio depende diretamente da força de sua marca. A GiPA acompanha-o para medir as suas forças e as suas fraquezas, auxiliando na construção da sua estratégia de posicionamento.
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Determinar o bom posicionamento de preços
A sua marca é conhecida nos pontos de vendas? Qual a sua imagem? Qual é o seu market share? Em volume?
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Auditar a qualidade do serviço da sua rede e dos concorrentes: cliente mistério
O programa de cliente mistério, dá-lhe toda a ajuda necessária para identificar as areas de melhoria e as areas de excelência através do processo.
Notícias
Spanish aftermarket recovery: “challenges and difficulties”
Learn more about the Spanish aftermarket recovery is facing a lack of raw material, semiconductors, increase of transport cost, etc.
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